Whole Beans, Ground Coffee or Capsules?
Whole Beans, Ground Coffee or Capsules: Which Format Fits Your Lifestyle?
When you’re in front of the coffee aisle, the choice can quickly become complicated: whole beans, ground coffee, capsules… Which format is really right for you? In reality, there is no absolute “best” format. There is only the one that best matches your habits, your equipment, and the time you want to dedicate to your coffee ritual.
Why choose whole beans?
Whole beans come closest to the experience of roasting at home.
Maximum freshness: you grind only when needed, right before extraction.
Total control: you adapt the grind to your method (espresso, moka, filter, French press…).
Ideal for enthusiasts: perfect if you like experimenting and “playing” with your coffee.
Whole beans are ideal if you have a grinder or an automatic machine and you enjoy turning your kitchen into a mini coffee bar.
When is ground coffee the right choice?
Ground coffee seeks balance between quality and convenience.
Ready to use: no grinder needed.
Grind adapted to the method: espresso, filter, moka, etc.
Time-saving: ideal for busy mornings.
Choose ground coffee if you don’t yet own a grinder, but still want to enjoy quality blends from traditional roasters.
Capsules: the practical everyday solution
Capsules are made for those who want consistent results in just a few seconds.
Extraction is controlled by the machine.
No complicated handling, minimal cleaning.
Perfect at the office or when working from home, when you drink multiple coffees in a row.
With quality capsules, you benefit from convenience without sacrificing taste.
Matching the right format to your brewing method
Espresso machine / automatic machine → freshly ground whole beans.
Italian moka pot → beans ground for moka or dedicated ground coffee.
Filter coffee / slow coffee → medium grind.
French press → coarser grind.
Capsule machine → compatible capsules, of course.
In summary
You enjoy the ritual and experimentation → Whole beans.
You want quality with minimal equipment → Ground coffee.
You prioritise speed and simplicity → Capsules.
Final note
Whatever the format, the essential factor remains the quality of the roast. Explore our selection of beans, ground coffee and capsules and find the format that best suits your daily life.



